WPP

WPP plc
NYSEUSDEQUITY Communication Services DELAYED
Last price
25.03
▲ 0.45 (1.83%)
MARKET · —

Price

1D — H — L — Range — Vol —
Drag pan · Pinch zoom · Hold crosshair · pick a tool then drag to draw
Open
24.75
Prev close
24.58
Day high
25.20
Day low
24.68
Volume
216.03K
Market cap
$5.40B
P/E (TTM)
—
52W range
14.81 – 27.78

Day trading desk

Current session · delayed
Gap from prior close
+0.69%
Prior close 24.58
VWAP
25.02
+0.04% from price
Relative volume
1.16×
Normal
Session range
2.15%
24.68 – 25.21
Position in range
66%
Mid range
ATR (14D)
0.71
2.84% of price
Prior day high
24.70
PDH
Prior day low
24.45
PDL
Bid / ask spread
—
Quote not published
Session volume
477.42K
Avg 411.73K

VWAP and the session figures are computed from the delayed intraday series on this page, so they lag the live tape and will not match a broker's real-time VWAP exactly. Turn on Prior day H/L/C, Opening range and Volume profile in the chart's Studies menu to see these levels drawn on price.

Trailing performance

Price return · vs SPY
Returnvs SPY
1W
-0.91% -2.9%
1M
-1.15% -2.3%
3M
+46.03% +41.5%
6M
+50.87% +32.7%
YTD
+11.44% -2.8%
1Y
+0.56% -15.9%
3Y
-43.85% -126.1%
5Y
— —

Price return only. Dividends are not reinvested, so total return on a dividend payer will be higher than shown.

Unusual options activity

Account required
Nothing crossed the thresholds in the expiries we scanned.
That is the normal state — most contracts trade well inside their existing open interest.
Free account required

Contracts trading at or above their open interest, ranked by notional and where the print landed.

Free account

11 more panels on WPP open with an account.

Options chains and analytics, valuation ratios, insider filings, analyst targets and ownership. No card, no trial, nothing to cancel.

Insider net activity

6m · Form 4 rollup
Net shares
0
Net selling
Buy transactions
0
0 shares
Sell transactions
0
—
Net transactions
0
Buys less sells
Sell : buy shares
—
Not enough filings
Insider-held shares
0
Total on file

Fundamentals

TTM · reported
Market cap$5.40B
Enterprise value$31.96B
Revenue (TTM)$13.26B
Gross profit$2.11B
EBITDA$580.00M
Net income$-240.00M
EPS (TTM)$-1.50
Free cash flow$744.25M
Total cash$2.36B
Total debt$7.18B
Book value / share$3.20
Shares outstanding215.71M
Float1.07B
Short % of float0.88%
Dividend yield4.04%
Beta (5Y)0.74

Valuation & profitability ratios

Account required
Trailing P/E—
Forward P/E6.63
PEG ratio4.23
Price / sales—
Price / book7.82
EV / revenue2.41
EV / EBITDA55.11
Gross margin15.94%
Operating margin4.09%
Profit margin-1.81%
Return on equity-6.62%
Return on assets1.10%
Debt / equity257.60
Current ratio0.87
Free account required

Fourteen ratios including P/E, PEG, EV/EBITDA, margins and return on equity.

Financial statements

As reported · 4 years · 3 quarters
Blank means not reported, not zero
Line item2025202420232022YoY
Total revenue $13.55B$14.74B$14.85B$14.43B -8.1%
Operating revenue $13.55B$14.74B$14.85B$14.43B -8.1%
Cost of revenue $11.40B$12.29B$12.33B$11.89B -7.2%
Gross profit $2.15B$2.45B$2.52B$2.54B -12.4%
Selling, general & admin $1.76B$1.13B$1.99B$1.18B +56.7%
Total operating expense $1.76B$1.13B$1.99B$1.18B +56.7%
Operating income $382.00M$1.32B$531.00M$1.36B -71.2%
Net interest income -$349.00M-$414.00M-$386.00M-$356.00M +15.7%
Pre-tax income $131.00M$1.03B$346.00M$1.16B -87.3%
Tax provision $303.00M$402.00M$149.00M$385.00M -24.6%
Net income -$215.00M$542.00M$110.00M$683.00M -139.7%
Net income to common -$215.00M$542.00M$110.00M$683.00M -139.7%
Basic EPS -1.002.520.523.11 -139.8%
Diluted EPS -1.002.470.513.06 -140.5%
EBIT $483.00M$1.45B$735.00M$1.52B -66.6%
EBITDA $930.00M$1.94B$1.91B$2.03B -52.1%
Basic shares 215.20M215.40M214.40M219.58M -0.1%
Diluted shares 215.20M219.40M218.80M223.28M -1.9%

Options analytics

Account required
Put / call volume
74.50
Put-heavy session
Put / call open interest
—
Positioning, not flow
Max pain
17.50
-30.1% from spot
ATM implied vol
0.0%
Nearest strike to spot
Skew (10% OTM)
-12.5%
Calls bid over puts
Call volume
4
Contracts, this expiry
Put volume
298
Contracts, this expiry
Heaviest call OI
20.00
0 contracts
Heaviest put OI
17.50
0 contracts

Max pain is the strike at which the largest dollar value of open contracts expires worthless. It describes current positioning; it is not a forecast and it moves as open interest changes.

Free account required

Put/call ratios, max pain, implied volatility skew and where open interest is concentrated.

Earnings

History & consensus estimates
Forward consensus
PeriodEPSAnalystsRevenueGrowth
Current quarter — — $2.41B -1.9%
Next quarter — — $2.67B -0.7%
Current year 3.64 2 $9.75B -4.2%
Next year 3.77 2 $9.72B -0.3%

Analyst targets & ownership

Account required
Mean target$23.83
High target$24.80
Low target$23.30
Implied upside-4.78%
Analyst count3
ConsensusHOLD
Strong buy / Buy0 / 0
Hold2
Sell / Strong sell0 / 1
Held by insiders0.00%
Held by institutions15.63%
Institutions holding176
Free account required

Price targets, consensus spread, insider and institutional ownership.

Moving averages & technicals

Computed from 2Y daily closes
SMA 10
25.14
-0.45% from price
SMA 20
25.29
-1.03% from price
SMA 50
25.05
-0.09% from price
SMA 100
21.56
+16.08% from price
SMA 200
20.16
+24.17% from price
EMA 12
25.12
-0.36% from price
EMA 26
25.11
-0.32% from price
EMA 50
24.28
+3.08% from price
RSI (14)
49.5
Neutral
MACD (12,26,9)
0.01
Hist -0.15
ATR (14)
0.71
2.84% of price
Realised vol 30D
35.6%
Annualised
Bollinger upper
26.16
20, 2σ
Bollinger lower
24.42
20, 2σ
50 / 200 cross
Golden
25.05 vs 20.16
Trend bias
Above 200
+24.17%

Options chain

Account required
Expiry
Spot 25.03
Calls
StrikeLastBidAskVolOIIV
000.000.000.000.00000.0%
000.000.000.000.00000.0%
000.000.000.000.00000.0%
000.000.000.000.00000.0%
000.000.000.000.00000.0%
000.000.000.000.00000.0%
000.000.000.000.00000.0%
Puts
StrikeLastBidAskVolOIIV
000.000.000.000.00000.0%
000.000.000.000.00000.0%
000.000.000.000.00000.0%
000.000.000.000.00000.0%
000.000.000.000.00000.0%
000.000.000.000.00000.0%
000.000.000.000.00000.0%
Free account required

Every listed expiry, both sides of the book, with volume, open interest and implied volatility.

Risk profile

Daily returns · 1Y window
Beta vs SPY
1.12
More volatile than market
Correlation to SPY
0.26
Largely independent
Realised vol 30D
35.6%
Annualised
Market vol 1Y
13.0%
SPY, annualised
Max drawdown 1Y
-39.1%
Peak to trough
Max drawdown 5Y
-81.8%
Peak to trough
ATR 14
0.71
2.84% of price
Beta (reported)
0.74
5Y monthly, from filing

Short interest

Semi-monthly exchange report · lags by ~2 weeks
Shares short
1.71M
Prior 1.73M
Change vs prior
-1.0%
Shorts covering
% of float
0.88%
Normal
% of shares out
0.79%
Against total outstanding
Days to cover
5.3
Crowded exit
Float
1.07B
Freely tradeable shares

Exchanges publish short interest twice a month with a settlement lag, so this is roughly two weeks behind. Days to cover divides shares short by average daily volume — it estimates how long covering would take, not whether it will happen.

Rating changes

27 on file
DateFirm ActionFromTo
Feb 27, 26 Barclays UPGRADE Underweight Equal-Weight
Jan 12, 26 Citigroup INITIATED — Neutral
Jun 25, 25 Barclays DOWNGRADE Equal-Weight Underweight
Feb 28, 25 Barclays DOWNGRADE Overweight Equal-Weight
Sep 20, 23 Exane BNP Paribas DOWNGRADE Outperform Neutral
May 23, 22 Morgan Stanley DOWNGRADE Equal-Weight Underweight
Jan 27, 22 B of A Securities DOWNGRADE Neutral Underperform
Nov 3, 21 Bernstein UPGRADE Underperform Market Perform
Jun 25, 21 Credit Suisse UPGRADE Underperform Neutral
Dec 17, 20 B of A Securities UPGRADE Underperform Neutral
May 1, 20 CFRA MAINTAINED — Hold
Apr 29, 19 Barclays UPGRADE Equal-Weight Overweight

Dividends & splits

Declared · from the issuer
Forward rate$1.01 / yr
Forward yield4.04%
5-year avg yield4.69%
Payout ratio117.53%
Ex-dividend dateOct 9, 2026
Next pay dateNov 2, 2026
Last split2:1
Split dateNov 16, 1999

PRIVATE STRATEGY · BY QUALIFICATION

The same data. A different seat.

The research you are reading is the input layer for a discretionary options program we run for a small number of qualified investors. Minimum $1,000,000.