DEO

Diageo plc
NYSEUSDEQUITY Consumer Defensive DELAYED
Last price
84.78
▲ 0.81 (0.96%)
MARKET · —

Price

1D — H — L — Range — Vol —
Drag pan · Pinch zoom · Hold crosshair · pick a tool then drag to draw
Open
84.25
Prev close
83.97
Day high
85.29
Day low
84.49
Volume
1.14M
Market cap
$47.15B
P/E (TTM)
27.09
52W range
72.45 – 102.74

Day trading desk

Current session · delayed
Gap from prior close
+0.33%
Prior close 83.97
VWAP
84.85
-0.09% from price
Relative volume
2.32×
Unusually busy
Session range
1.57%
83.97 – 85.29
Position in range
61%
Mid range
ATR (14D)
1.42
1.67% of price
Prior day high
84.29
PDH
Prior day low
83.20
PDL
Bid / ask spread
—
Quote not published
Session volume
2.48M
Avg 1.07M

VWAP and the session figures are computed from the delayed intraday series on this page, so they lag the live tape and will not match a broker's real-time VWAP exactly. Turn on Prior day H/L/C, Opening range and Volume profile in the chart's Studies menu to see these levels drawn on price.

Trailing performance

Price return · vs SPY
Returnvs SPY
1W
-0.66% -2.6%
1M
-4.94% -6.1%
3M
+4.86% +0.3%
6M
+14.38% -3.8%
YTD
-1.73% -16.0%
1Y
-11.94% -28.4%
3Y
-43.17% -125.4%
5Y
— —

Price return only. Dividends are not reinvested, so total return on a dividend payer will be higher than shown.

Unusual options activity

Account required
Nothing crossed the thresholds in the expiries we scanned.
That is the normal state — most contracts trade well inside their existing open interest.
Free account required

Contracts trading at or above their open interest, ranked by notional and where the print landed.

Free account

5 more panels on DEO open with an account.

Options chains and analytics, valuation ratios, insider filings, analyst targets and ownership. No card, no trial, nothing to cancel.

Insider net activity

6m · Form 4 rollup
Net shares
0
Net selling
Buy transactions
0
0 shares
Sell transactions
0
—
Net transactions
0
Buys less sells
Sell : buy shares
—
Not enough filings
Insider-held shares
14.03M
Total on file

Insider transactions

Account required
DateInsiderAction SharesValueHeld
Sep 4, 26
Brooks (Hannah)
— 253 — Direct
Sep 4, 26
Brooks (Hannah)
SELL 92 $8.31K Direct
Sep 4, 26
Brooks (Hannah)
— 2.17K — Direct
Sep 4, 26
Brooks (Hannah)
SELL 783 $70.75K Direct
Sep 4, 26
Cardenas (Alvaro)
— 5.18K — Direct
Sep 4, 26
Cardenas (Alvaro)
SELL 1.26K $114.31K Direct
Sep 4, 26
Cardenas (Alvaro)
— 1.19K — Direct
Sep 4, 26
Cardenas (Alvaro)
SELL 470 $42.47K Direct
Sep 3, 26
Cardenas (Alvaro)
— 1.27K — Direct
Sep 3, 26
Cardenas (Alvaro)
SELL 310 $28.12K Direct
Jun 11, 26
Brooks (Hannah)
BUY 21 $1.70K Direct
Mar 17, 26
Grimes Sally
BUY 1 $77 Direct
Mar 17, 26
Grimes Sally
— 1 — Direct
Mar 9, 26
Brooks (Hannah)
— 773 — Direct
What this is, and what it is not

These are SEC Form 4 filings — officers, directors and 10% owners reporting their own trades in the company's stock. Filing is due within two business days of the transaction, so this lags reality by days, and the provider adds its own lag on top.

A sale is not automatically bearish. Executives sell on scheduled 10b5-1 plans, to cover tax on vesting equity, and to diversify. Purchases with cash are generally the more informative signal, and they are far rarer.

This does not include congressional or senate trading. That comes from STOCK Act disclosures filed with the Senate eFD system and the House Clerk, which this data source does not carry.

Free account required

Officer and director trades in their own stock, straight from Form 4 filings.

Insider holders

4 reporting
NameRelationShares heldLatest
Brooks (Hannah)
— 726 Bought
Cardenas (Alvaro)
— 11.72K Bought
Grimes Sally
— 4.74K Bought
Kennedy (John)
— 14.03K Bought

Fundamentals

TTM · reported
Market cap$47.15B
Enterprise value$871.98B
Revenue (TTM)$19.64B
Gross profit$11.75B
EBITDA$6.43B
Net income$1.74B
EPS (TTM)$3.13
Free cash flow$2.57B
Total cash$1.78B
Total debt$22.20B
Book value / share$1.08
Shares outstanding556.15M
Float10.00B
Short % of float0.56%
Dividend yield3.92%
Beta (5Y)0.35

Valuation & profitability ratios

Account required
Trailing P/E27.09
Forward P/E11.80
PEG ratio0.53
Price / sales—
Price / book78.14
EV / revenue44.39
EV / EBITDA135.63
Gross margin59.82%
Operating margin27.04%
Profit margin8.84%
Return on equity14.99%
Return on assets7.48%
Debt / equity171.35
Current ratio1.60
Free account required

Fourteen ratios including P/E, PEG, EV/EBITDA, margins and return on equity.

Financial statements

As reported · 4 years · 3 quarters
Blank means not reported, not zero
Line item2026202520242023YoY
Total revenue $19.64B$20.25B$20.27B$20.55B -3.0%
Operating revenue $19.64B$20.25B$20.27B$20.55B -3.0%
Cost of revenue $7.96B$8.07B$8.07B$8.29B -1.4%
Gross profit $11.68B$12.17B$12.20B$12.27B -4.0%
Selling, general & admin $3.18B$3.66B$3.69B$3.66B -13.1%
Total operating expense $8.53B$7.84B$6.20B$6.72B +8.8%
Operating income $3.16B$4.33B$6.00B$5.55B -27.2%
Net interest income -$822.00M-$866.00M-$925.00M-$723.00M +5.1%
Pre-tax income $2.56B$3.54B$5.46B$5.64B -27.5%
Tax provision $606.00M$999.00M$1.29B$1.16B -39.3%
Net income $1.74B$2.35B$3.87B$4.45B -26.2%
Net income to common $1.74B$2.35B$3.87B$4.45B -26.2%
Basic EPS 3.124.246.938.32 -26.3%
Diluted EPS 3.124.236.918.29 -26.3%
EBIT $3.64B$4.64B$6.59B$6.59B -21.6%
EBITDA $6.12B$6.36B$7.09B$7.89B -3.8%
Basic shares 556.00M555.50M558.50M566.00M +0.1%
Diluted shares 557.75M557.00M559.75M567.75M +0.1%

Options analytics

Account required
Put / call volume
0.29
Call-heavy session
Put / call open interest
4.63
Positioning, not flow
Max pain
130.00
+53.3% from spot
ATM implied vol
0.8%
Nearest strike to spot
Skew (10% OTM)
0.0%
Calls bid over puts
Call volume
466
Contracts, this expiry
Put volume
135
Contracts, this expiry
Heaviest call OI
150.00
29 contracts
Heaviest put OI
50.00
201 contracts

Max pain is the strike at which the largest dollar value of open contracts expires worthless. It describes current positioning; it is not a forecast and it moves as open interest changes.

Free account required

Put/call ratios, max pain, implied volatility skew and where open interest is concentrated.

Earnings

History & consensus estimates
Forward consensus
PeriodEPSAnalystsRevenueGrowth
Current quarter — — $0 —
Next quarter — — $0 —
Current year 6.72 5 $19.15B -2.5%
Next year 7.19 5 $19.38B +1.2%

Analyst targets & ownership

Account required
Mean target$107.57
High target$135.00
Low target$76.00
Implied upside26.88%
Analyst count7
ConsensusSTRONG BUY
Strong buy / Buy0 / 1
Hold0
Sell / Strong sell0 / 0
Held by insiders0.14%
Held by institutions10.02%
Institutions holding844
Free account required

Price targets, consensus spread, insider and institutional ownership.

Moving averages & technicals

Computed from 2Y daily closes
SMA 10
85.56
-0.91% from price
SMA 20
86.16
-1.60% from price
SMA 50
89.65
-5.43% from price
SMA 100
85.91
-1.32% from price
SMA 200
85.39
-0.72% from price
EMA 12
85.61
-0.97% from price
EMA 26
86.90
-2.44% from price
EMA 50
87.36
-2.95% from price
RSI (14)
41.0
Neutral
MACD (12,26,9)
-1.29
Hist -0.14
ATR (14)
1.42
1.67% of price
Realised vol 30D
18.5%
Annualised
Bollinger upper
88.34
20, 2σ
Bollinger lower
83.98
20, 2σ
50 / 200 cross
Golden
89.65 vs 85.39
Trend bias
Below 200
-0.72%

Options chain

Account required
Expiry
Spot 84.78
Calls
StrikeLastBidAskVolOIIV
000.000.000.000.00000.0%
000.000.000.000.00000.0%
000.000.000.000.00000.0%
000.000.000.000.00000.0%
000.000.000.000.00000.0%
000.000.000.000.00000.0%
000.000.000.000.00000.0%
Puts
StrikeLastBidAskVolOIIV
000.000.000.000.00000.0%
000.000.000.000.00000.0%
000.000.000.000.00000.0%
000.000.000.000.00000.0%
000.000.000.000.00000.0%
000.000.000.000.00000.0%
000.000.000.000.00000.0%
Free account required

Every listed expiry, both sides of the book, with volume, open interest and implied volatility.

Risk profile

Daily returns · 1Y window
Beta vs SPY
0.29
Less volatile than market
Correlation to SPY
0.12
Largely independent
Realised vol 30D
18.5%
Annualised
Market vol 1Y
13.0%
SPY, annualised
Max drawdown 1Y
-29.0%
Peak to trough
Max drawdown 5Y
-67.4%
Peak to trough
ATR 14
1.42
1.67% of price
Beta (reported)
0.35
5Y monthly, from filing

Short interest

Semi-monthly exchange report · lags by ~2 weeks
Shares short
3.09M
Prior 3.81M
Change vs prior
-18.9%
Shorts covering
% of float
0.56%
Normal
% of shares out
0.56%
Against total outstanding
Days to cover
3.3
Liquid
Float
10.00B
Freely tradeable shares

Exchanges publish short interest twice a month with a settlement lag, so this is roughly two weeks behind. Days to cover divides shares short by average daily volume — it estimates how long covering would take, not whether it will happen.

Rating changes

72 on file
DateFirm ActionFromTo
Jun 26, 26 TD Cowen UPGRADE Hold Buy
Dec 3, 25 UBS DOWNGRADE Buy Neutral
Sep 26, 25 B of A Securities MAINTAINED Buy Buy
Jan 8, 25 TD Cowen MAINTAINED Hold Hold
Dec 4, 24 Jefferies UPGRADE Hold Buy
Jul 3, 24 Citigroup UPGRADE Neutral Buy
Jan 4, 24 Argus Research DOWNGRADE Buy Hold
Nov 29, 23 JP Morgan DOWNGRADE Overweight Neutral
Jul 20, 23 Morgan Stanley DOWNGRADE Equal-Weight Underweight
Jun 15, 23 Goldman Sachs DOWNGRADE Buy Neutral
May 12, 23 Jefferies DOWNGRADE Buy Hold
Feb 6, 23 Bernstein UPGRADE Market Perform Outperform

Dividends & splits

Declared · from the issuer
Forward rate$3.32 / yr
Forward yield3.92%
5-year avg yield2.73%
Payout ratio106.52%
Ex-dividend dateOct 16, 2026
Next pay dateDec 3, 2026
Last split—
Split date—

PRIVATE STRATEGY · BY QUALIFICATION

The same data. A different seat.

The research you are reading is the input layer for a discretionary options program we run for a small number of qualified investors. Minimum $1,000,000.